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Robert Caston
Director Strategic Sales
Robert Caston is the Director of Strategic Sales for Interest.com. His responsibilities include finding and developing relationships with our major advertising partners and distribution channels. Bob also manages the online sales team from our office near West Palm Beach, FL.
Before joining Interest.com in 2001, Bob was the Vice President of Sales and Business Development at Bankrate.com. He also managed advertising sales at FinanCenter.com. Earlier in his career, Bob owned and published the Business Journal of the Treasure Coast, a business magazine covering Southeast Florida. He also published weekly newspapers in southern Wyoming. Bob earned a Bachelor's Degree in Advertising/Communications from Rowan University in New Jersey.
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Rafael Zorrilla
Director Interactive Services
Rafael Zorrilla is the cornerstone of all of Interest.com's web marketing initiatives. He is responsible for the site's SEO, ad placement, forums, XML/RSS feeds, new product initiatives and both marketing and support teams. Under Rafael's leadership Interest.com has grown to be a trusted financial source educating more than a million unique visitors per month while servicing hundreds of lender and newspaper partnerships.
Prior to joining Interest.com, Rafael was the online Marketing Manager for accounts such as GE Lighting, Pfizer, Kraft, Unilever and Bayer at the award-winning Edelman Worldwide public relations firm. Rafael's broad business background includes ten years of being a small business entrepreneur in the personal care industry. Rafael earned a Bachelor of Arts degree in Marketing Communications from Columbia College, Chicago, IL.
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